Domicil Leipzig
Marketing and campaigns for furniture store

The [Domicil] (http://www.domicilishome.com/) furniture stores are something very extraordinary. Kitchens for tricks, wardrobes not only for clothes, cozy living rooms, relaxing curtains, colors and elegant wallpapers for the discerning, individual room planning, decorations, accessories and every now and then a real bargain on offer. This makes the Domicil furniture store a magnet for everyone for whom the apartment or house becomes a creative hub for fantasies and moods. The specialty: the interior talks. That was also the decisive factor that exerted the greatest attraction for the company in the center of Central Germany. We then developed an exemplary cross-media campaign for Domicil, which impressively staged an increase of awareness for the Leipzig based brand with quality and the necessary finesse for the target audience. It was precisely with this in mind that torpedo developed the communication strategy for Domicil Leipzig with all the digital and classic advertising materials that go with it: from the website, to photo shoots and advertising banners, to days of action, Christmas parties, eye-catching campaigns for city posters and advertising pillars. We enjoyed it and so did the customers and employees of Domicil Leipzig. For Domicil, we speak the language of the interior. The customers understood.